#Hallyu wave

[enchantingmirage]

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[schrodingers-hoarding-problem]

something something the disconnect of korean & mixed korean people living elsewhere and their relationship with their culture in a time where korean is ‘trendy’

[ronjawalkinaround]

Hallyu! The Korean Wave

Exhibition review, V&A museum

On until 25 June, 2023

"Cultural identities come from somewhere, they have histories. But, like everything which is historical, they undergo constant transformation. Far from being eternally fixed in some essential past, they are subjects of the continuous “play” of history, culture and power." - Stuart Hall, 1996 (Questions of Cultural Identity).

 This play of history and influences in the Korean (in this case, mostly South Korean) popular culture is an essential aspect of describing this culture. Its sudden spread across the world, namely Hallyu, is what the exhibition in V&A museum leads you through. Relationships with the cultures of Japan and America and changing influence spheres in Korea are presented in a way that does not feel like a boring history lesson, more like a well-illustrated and immersive one. The generational differences are to be seen and appreciated through the presentation of the changing trends, the confrontation of the 19th century manuscripts, and recent popular K-pop clips. Visitors are welcomed to the exhibition with Gangnam Style (song by PSY, 2012) and then guided through a timeline that ends with the most current trends again. The old prints and gadgets are followed by costumes, music, scenes from the tragically beautiful Korean cinema (like Oldboy, 2003), and even a rebuilt room from a movie – a bathroom from Parasite (2019). One of the main points of the exhibition, as explained by the curator Rosalie Kim, is to "talk to both types of visitors (meaning the old and new generations) and bridge the gap". Looking through the eyes of a young European visitor, this has been executed well, although it may seem that the exhibition is not for people who know the culture, it targets mostly foreign (UK) people who want to get acquainted and dive just a little deeper into the Korean world. Although the arrangement of some objects could be clearer at times, the evolution of Korean history and culture, and their impact on one another are portrayed thoroughly and playfully though the vibrant installations, moving images and artefacts of Hallyu. 

Thank you for your attention, now go see Peppermint Candy.

[dosa-sambhar]

watched this video in which they were explaining about the whole hallyu wave and why kdramas are so popular and one of the reasons they said was the fact that according to Forbes article dating back to 2019 ,90% of the kramas are written by female writers which is a major reason reason for the kind of softness that is protrayed in the stories

I love kdrama romances because they romanticize (for the lack of a better word) the smallest gestures. Removing an eyelash, holding out an umbrella, having a meal together, sharing an extra dumpling, waiting at the bus or train station, shielding one’s head when they are about to enter a car, so much there’s so much. There’s a lot of cringey and cliche stuff but I have come to enjoy them so much over the years because they show that love doesn’t have to be so grand. It’s the little things that truly matter.

I love kdrama romances because they made me realize not everyone in their 20s or even 30s must have had prior experience with love/ a relationship and that that is completely normal. So many shows and movies constantly show teenagers in love and how it’s weird for adults to not be in a rs but kdramas do not care. You’ll have a 27 year old who’s kissed someone for the first time and it’s done so beautifully that it makes your heart flutter. I love it I love it so much man.

Maybe it is unrealistic and idealistic but I wish that’s how it really was; maybe it is for some I wouldn’t know. I just like that kdramas portray love to be so pure

[an-onyx-void]

I'm watching "King the Land" and my only thought is "wow, Korea must be trying to encourage folks into the hospitality industry."

God, I know far too much about the Korean government and the usage of Korean media...

[moutheyes]

umbrella scene in let free the curse of taekwondo

so at the start of ep 2, juyeong bombards dohoe with a bunch of questions, which establishes how removed from pop culture juyeong is. he doesn't use cyworld (a popular blogging platform at the time), and he hasn't seen temptation of wolves. the dialogue is a direct continuation from the scene at the very end of ep 1 where juyeong meets dohoe at school and lifts up the umbrella, and i gasped because i realized it was a direct tribute to one of the most famous shots from that movie.

for those who weren't around during the earlier hallyu wave days, temptation of wolves was released in 2004, and it was not a Good movie, per se, but it had all of the classic melodrama tropes you'd associate with the era: love triangle between a country girl who moves to seoul and is immediately caught up between two rivals, but one of them has A Secret! (actually he has a few, trust me they are increasingly ridiculous), there is a ton of ugly-crying, maybe some birth secrets get revealed, and no one is really satisfied with the ending.

but anyway, the following shot is the first time you see one of the main male leads, and it had the entire country by the throat (it for sure made me obsessed with kang dongwon for a good few years...):

now compare it to this shot of juyeong from let free the curse of taekwondo! i was so delighted!!

(source post by @putterphubase, sorry i couldn't find it via gif search)

anyway i love this show, and i love how the first two eps took me back to the mid-2000s, which is when i first became interested in korean movies, dramas, etc. :')

[chowyunnafat]

But as an American, I wish there was clearer communication in regards to the marketing itself. I believe some of the entitlement comes from miscommunication and misconceptions. If the Kpop groups didn’t sing in English, promote in the US, and never tried to capitalize off TikTok fame (and related), maybe there wouldn’t be so much of this. It’s annoying when the international fans aren’t regarded when there’s been that amount of exposure. Asia is big, but the whole wide world is too. I don’t want US tours. But I would like more discussion on this (from the companies and artists themselves), and who Kpop is marketing to. If they only want to regard Korea and the locals (which is fine; it’s Korean popular music), then please let them stay in the area with those they will only be marketing to. Or develop better communicating skills.

In Instagram lives and other streams, and announcements on social media, I believe there should be a bit of alterations made(in the tactics) to make it more inclusive (if the group has promoted outside of East Asia, and has a big international following). There should never be a reason for why none of the international fans should be regarded if a group or artists has toured outside of Korea, especially.

Yet, it really all has to do with the lack of knowledge in intercultural communication, and the ethnocentrism itself.

🤷🏽‍♀️

Know your audience, is all I say. Hallyu wave happened for a reason. So, there should be better ways to meet all people and fans halfway. South Korea’s economy has improved greatly because of outside exposure. So, the double-standards I’ve noticed are annoying. But that doesn’t mean anyone should be ignorant or fail to look at all sides of the matter. Yet, as a Kpop fan from the USA, I can see why US tours are demanded (even if done in a ridiculous and not-so-flattering way).

Seriously, Japan aside, I don't get why people think Seventeen needs to prioritize the US all the time. If we're even to talk demography, the most populated countries in the world are China, India, US, Indonesia, and Pakistan. Regardless of Seventeen's market, do people actually realize how big Asia really is......

Always annoyed at people for saying shit when kpop idols don't push the US agenda lol

K

most usamericans are used to being the center of the universe and always being catered towards so when they're not they throw a temper tantrum ¯\_(ツ)_/¯

[mishkakagehishka]

Waking up tomorrow to official art of Shu in a BDSM harness will fix me don't worry

[eirikswood]

They Killed Queen Min and Hacked Off Our Hair (Portrait as Joseon ancestor during 단발령 / Short Hair Ordinance of 1895)

All of our kin in Korea still have their heads shaved bare during their compulsory military service as young adults. Our grandfather's great-grandfathers' would have been the last generation to wear a 상투 sangtu, a standard-issue topknot that died by tantō blade alongside Queen Min and Korea's last unified, autonomous period (1392–1897). Perhaps uncoincidentally, the 丁髷 chonmage (Japanese topknot) went extinct a few years earlier with the Dampatsurei Edict of 1871 during the Meiji Restoration (there's always a J-wave ahead of a K-wave).

[1eos]

Like im not shading on them, genuinely WHO knows those boys besides Leo when he wants extra kids

yeah theyre honestly sweet but totally unremarkable. like truly a stock 4th gen boy group with the extra handicap of being the 'successors' of a group known for trailblazing w concepts 😭😭😭😭 and they couldnt even be vixx 2.0 bc only leo gave a fuck abt them like i will never forget going into the comments of that video where leo popped up as their coach and everyoneee was talking abt how handsome leo looked and someone was like 'guys i know you're excited to see leo thee stallion but can u please give some focus to our boys?' NO! we literally don't care!!! bring out their sexy adoptive mother!

[vampprince-sono]

This still comedy gold, this should have more notes, I h8 y’all 😤

Studying Micky Yoochun

“Alright gentlemen, what do you have gathered?”

“Well, sir, according to the song ‘Purple Line,’ Micky Yoochun really wants to touch himself.”

“Fascinating…”

[sanstropfremir]

i sent the flower ask, yeah i know dances were always made to go viral, i mean tiktok trend specifically as it being very bad and way too simple. even if you compare it to other newer girl groups whos main target is tiktok trends too, it feels like choreographers picked the simplest possible moves that dont even fit just so that it can be replicated by literally absolutely anyone within 2s

[rogueish]

Gwon Osang, "Untitled G-Dragon, A Space of No Name" (2015)

[seoul-bros]

Twenty Five Twenty One and the 1990s financial crisis in Korea

Timing is everything. A couple of days ago I was checking out the NME list of the 10 best Korean Dramas of 2022. I have seen all or part of six of the ten shows listed (highlighted in bold) but not their choice for No. 1.

10. Semantic Error, 9. Thirty Nine, 8. Our Blues, 7. Little Women, 6. Juvenile Justice, 5. Business Proposal, 4. My Liberation Notes, 3. Extraordinary Attorney Woo, 2. Pachinko (started not completed), 1. Twenty Five Twenty One

I remembered that a certain member of BTS had really enjoyed Twenty Five Twenty One.

Also, when asked to choose between Kim Taeri and Kim Ji-Yeon's characters in the drama, he selected Baek Yi-jin (Nam Joo Hyuk). Savvy choice and admirable lateral thinking.

I saw Episode One a couple of nights ago and was immediately struck by how well it recreates the late 90s on screen. In this episode, we hear about the affect of the IMF debt on the country, we see a film industry protest, and hear about the drive by government to get people to donate their gold as a means to pay off the country's debt.

Then yesterday I went to the V&A Exhibition Hallyu! The Korean Wave! and the section dedicated to the recent history of Korea included information on the 1990s financial crisis.

In the series Baek Yi Jin comes from a bankrupt chaebol family and Na Hee-do's mother has donated her dead husband's wedding ring to the gold drive.

It says a lot about the Korean people that they were willing to donate their own property in a bid to get their government out of debt.

It also speaks to their creativity and entrepreneurism that a whole high tech industry was born out of that crisis.

Eager to dig into the rest of the series and see how Na Hee-do gets on following her dream to become a successful fencer.

Post Date: 31/12/2022

[itachikun]

amazed to see song joongkis new tv show breaking record after record for highest viewership ratings!!!